Surfer on a wave-Analogy: wave supporting surfer like abr safety supporting clientsDo you have the right people supporting you?

The right support for your business is important, but can at times it can be difficult to decide who is the right choice.

Last week, I was proving (again) that I am no that good at surfing.

But sat on the board waiting for what I thought was the right wave, I realised choosing a wave is just like choosing the right business to support you.

By way of illustration:

Lacking Substance:

There is the frothy wave – the wave that looks promising to start with, but turns out to be just white water and full of air. It lacks substance and takes you absolutely nowhere.


Or there’s the big forceful wave – it hits you with everything it’s got, propelling you in one direction, whether you like it or not. Selling you stuff you don’t really need. You may even get Rag Dolled – i.e. wiped out or dumped and you’re left flailing around unsupported, just trying to keep your head above water.

The Right Support:

And then there’s the:

“I’m totally stoked wave” or as I prefer to call it – the ABR Safety wave.

One that you can easily engage with. You get a chance to feel it and test it before fully committing. It fully supports you all the way to the beach at a pace that is exhilarating, but you’re in control.

Okay, so I don’t know much about surfing, but I do know health and safety and how to support a business.

If you want your health and safety to be “totally stoked” – why not give me a call (contact details below) for a free no obligation chat about how I may be able to help you.


Andy, surfing the ABR Safety Wave.


About ABR Safety Limited:

Andy Rhoades started ABR Safety Limited in 2016, following a career in logistics operational management and heath and safety. He understands what it is like to have competing priorities, as a business owner or manager.

He won’t baffle you with health and safety jargon. Instead, will give you peace of mind, knowing that everything is covered. Allowing you to take care of your business.

Andy is an accredited IOSH training provider, delivering the highly regarded IOSH Managing Safely course.

With a broad customer base, across a wide variety of businesses across the south, ABR Safety Limited is well placed to support with your health and safety needs. 



For more information or support contact Andy on 07977 178193, or email



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